Tonight’s the night: the kickoff of RiverMusic, a free summer concert series set against the backdrop of our French Broad. The event, entering its third year, is hosted by local nonprofit RiverLink. The organization works tirelessly to revitalize the river and bring people to its banks and waters to live, work, and play.
Of course, RiverMusic is about the latter. Not only does it feature live entertainment from well-known national and local acts, but it also offers countless food trucks and beer merchants hawking delicious drinks and dishes. New this year, vendors will work together to create food/beer pairings.
To get the full scoop, I caught up with RiverLink’s Dave Russell as he was preparing for opening night.
MC: Why did RiverLink begin the concert series? Why music?!
DR: RiverMusic is staged to get folks down to enjoy the splendor of the French Broad River and discover the River Arts District. For years, neither the river nor the district were destinations for anyone, and we’re hoping to change that. It’s also a fundraiser to assist us in working for more parks and green space in our community. We chose music because nothing gets Asheville out more than beer, fresh air, and music.
MC: You encourage folks not to drive to the concerts, since parking is limited. What will you have set up for cyclists and river rats?
DR: We’ll have Asheville on Bikes for bike storage. Folks can put in at Bent Creek, Asheville Outdoor Center, Carrier Park, French Broad River Park, or Hominy Creek Park and float down to the venue if they want. Our river access consists of a set of stairs down to the water that allows folks to easily get their boats up to the event. We don’t have any special infrastructure for storing boats and tubes, but we can always find a spot for them.
MC: Seen any unexpected alternative modes of transportation over the years?
DR: At our very first concert, a man galloped up on a horse!
MC: What’s the feeling you hope folks leave each event with about the French Broad?
DR: We want folks to leave feeling like the setting was perfect, the entertainment great, and that the river is a place they want to return to. We want them to come back not only for the concerts, but to tube and canoe and fish and to spend time in the River Arts District perusing the awesome studios.
Who/What: RiverLink’s RiverMusic free concert series
When: Kickoff is Friday, May 30, 5-10 pm featuring headliners Orgone, with additional dates through September; click for a full lineup of musical acts, two of which have river in their band name!
Where: At RiverLink Sculpture and Performance Plaza in the River Arts District
How: Entrance to the event is free, but bring money for refreshments; click for details about parking, pets, and more